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Salesforce permissions are confusing. Here's the Best Practice approach.
Are you administering permissions in Salesforce? Is this how it makes you feel? You are not alone. TLDR: The Best Practice for...
Keith ‘Rule Six’ McAfee
Sep 102 min read


Predicting Financial Planning Services Uptake in Credit Unions - RuleSixPack #6
This credit union wasn’t getting traction with its planning services — until it let AI decide who to target. The Challenge Credit Union...
Keith ‘Rule Six’ McAfee
Aug 121 min read


Investor Sentiment, Now Tracked by AI - RuleSixPack #5
What if you could tell how your investors are feeling — without guessing? This fintech company used Einstein NLP to turn unstructured feedback into actionable investor sentiment.
Keith ‘Rule Six’ McAfee
Aug 81 min read


Scoring Business Lending Leads with AI - RuleSixPack #4
Prioritization focuses resources on the right things at the right time. Instead of first-in, first-out, this CU now prioritizes based on...
Keith ‘Rule Six’ McAfee
Aug 51 min read


Scalable Call Deflection with Agentforce Agents - RuleSixPack #3
A flood of repetitive, menial calls was slowing everything down. Now, agents take the front line — and reps focus on complex cases.
Keith ‘Rule Six’ McAfee
Aug 12 min read


AI-Generated Briefing Docs for Wealth Advisors - RuleSixPack #2
By automating and enhancing this (meeting prep) workflow, the team unlocked more capacity and accuracy.
Keith ‘Rule Six’ McAfee
Jul 292 min read


Exploring Real-World AI Use Cases: Six Practical Implementations of AI and Agentforce
Exploring six use cases for the practical application of artificial intelligence.
Keith ‘Rule Six’ McAfee
Jul 231 min read


The 12 Days Of Salesforce for 2024
TL;DR: Here is the wrap-up of our list of things you should be considering as you reboot your business for 2024, focusing on Salesforce...
Keith ‘Rule Six’ McAfee
Jan 29, 20242 min read
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